Batu Sayici is Fellow and Director of User Experience at the GovLab. Batu is a UX designer and researcher, whose passion is using design and technology to create meaningful social impact. Before moving into UX design, he was part of P&G’s digital innovation and consumer insights teams; where he collaborated in the design of the first digital research strategy, setting up digital ethnography, online communities and crowdsourcing as innovative ways of connecting with consumers.
Batu has an MSc in Interaction Design from NYU ITP, where he designed new media experiences for internet of things, mobile platforms, virtual and augmented reality. His interaction design thesis is a mobile game for participatory democracy and a political simulation tool. He holds a previous MSc in Strategic Marketing and a BSc in Economics from Carnegie Mellon University